Make an Impact for

National Sunscreen Day

We're reaffirming our commitment to clean, ocean-safe beauty by supporting the health of our oceans.

This week, we’re donating a portion of our profits to The Coral Reef Alliance to support marine conservation efforts. You’ll also have the chance to join us in giving back with a donation at checkout.

Because the products we use shouldn’t harm the environment we love.

Learn More About the Coral Reef Alliance

The Evolution of Haircare

Meet Areté

Areté is elevating and inspiring you to reach your ultimate potential by promoting health and longevity through conscious creation. Their masterful line of products transform inside and out, leaving you with your best hair yet.

Take the Quiz, Achieve Your Hair Goals!

Skip the struggle and create your perfect routine with our new hair quiz! With a few clicks, we’ll evaluate your hair type and concerns and guide you to the best holistic haircare product.

Take the Quiz

Original & Mineral

AUSTRALIAN HAIR ESSENTIALS

Beauty with a conscience.

From formulation to production, we use the purest certified organic, biodynamic and fair trade ingredients whenever possible and eliminate all toxic chemicals.